Advertising

Throughout the past couple years I’ve seen more and more advertising on social media sites. I think that this could be a beneficial way of advertising because everyone is on sites like Facebook and Twitter. For these social media sites to make money they have to place ads on their pages. This gives businesses a chance to advertising on them and put their name out there. One benefit of this is that people all over the world see these. You aren’t just advertising in one region you are advertising to a larger audience. I have noticed on Facebook that many company are making Facebook’s to get their companies name out there. This is a very good idea because its free advertising. When you make a Facebook you don’t have to pay for it and it’s a great way for a large amount of people to see what your company s about. For example my father owns a high-end car dealership. They have a Facebook page that they post all the new cars on that have arrived. This is useful because it allows all our recent customers and friend to see the new inventory without going on the web site. Yes they might not be interested in a car at that time but if someone sees a car that they really desire nothing can stop them form changing things up a little bit. I feel like over the next couple years more and more companies will resort to social media sites because it is an inexpensive or free way to advertise. http://searchenginewatch.com/article/2320367/5-Social-Media-Advertising-Trends-to-Watch-for-in-2014 https://www.facebook.com/lakenormanimports

My understanding of an online identity

My understanding of an online identity is the relationship that users have with chat rooms, online games, and forums. For most online users they attempt to be someone that they are not. This is because the people they are communicating with they will probably never see in the real world. For my online identity I use social media sites. These are a little harder to lie on because they do have your picture and a bio that all your friends can see. One of the social media sites I use the most is twitter to share what I’m thinking and doing on a daily basis. The problem with this is that many employers now look at your social media websites before they hire you. With this being said you have to be careful about what you post or it could hurt you in the long run. I think that social media sites are the new generation of this world. Nowadays everyone has a Facebook. My mom that’s 60 years old has a Facebook and never thought in my life that she would. She uses this site to keep in contact with long lost friends and also to advertise for her reality company. Social media sites use to be just for fun, but now it is used everyday in the business world. For example I work at a car dealership over the summer and every time we get a new car the pictures go on the Facebook page for everyone to see. There have been many times that I’ve asked a customer where they saw the vehicle before coming and they would say our Facebook page. This was very surprising to me but it’s a good alternate way to use these sites.